For partners, a policy can be either in the name of the partnership or in the name of the partner. You can either pay the premiums yourself or the partnership can pay them and report the premium amounts on Schedule K-1 (Form 1065) as guaranteed payments to be included in your gross income. However, if the policy is in your name and you pay the premiums yourself, the partnership must reimburse you and report the premium amounts on Schedule K-1 (Form 1065) as guaranteed payments to be included in your gross income. Otherwise, the insurance plan won’t be considered to be established under your business.
If you provide your employees with a per diem allowance that covers lodging, meals, and incidental expenses, you must treat an amount equal to the federal M&IE rate for the area of travel as an expense for food and beverages. If the per diem allowance you provide is less than the federal per diem rate for the area of travel, you can treat 40% of the per diem allowance as the amount for food and beverages.
Ironically, Raghunandan did the exact opposite after TaxiForSure was acquired for a $200 million (around ₹ 1,363 crore now) cash and equity deal. “Because I always felt something was taken away from me, I wanted to find a way back into the startup ecosystem,” he says, alluding to the fact that TaxiForSure failed to secure funding following the 2014 Uber rape case in Delhi, and that forced the company founders, Aprameya Radhakrishna and Raghunandan, to make the tough decision to sell.
Failure is one of the best learning experiences you can have as a founder. Unfortunately, it’s just a lot to go through emotionally, and you’re going to have many feelings surrounding it. Sometimes the best thing you can do with those feelings and with what you’re learning from failure is to share them. This will help you to get your feelings off your chest, and if you share what you are learning with other founders, they can learn from your mistakes, too. This takes the form of a “startup post mortem” where you share openly about what happened and any lessons learned. You may actually find that writing about a failure is incredibly therapeutic. And if you need some inspiration, check out a few well done post mortems from Shyp, Circa, and Everpix. In this case, sharing is quite literally caring. Let it out and start to get on with your life.
Everyone one of the founders stressed this in some way. Your early supporters will be your most loyal customers so communicating with them frequently and consistently is super important. Even after you deliver the product, you want to keep them updated on the progress of the company, any future changes to the product, and how they can help you spread the word.

Sometimes the VCs want to install a new CEO of their own choosing. Usually the claim is that you need someone mature and experienced, with a business background. Maybe in some cases this is true. And yet Bill Gates was young and inexperienced and had no business background, and he seems to have done ok. Steve Jobs got booted out of his own company by someone mature and experienced, with a business background, who then proceeded to ruin the company. So I think people who are mature and experienced, with a business background, may be overrated. We used to call these guys "newscasters," because they had neat hair and spoke in deep, confident voices, and generally didn't know much more than they read on the teleprompter.

The purpose of this next step is to test your product hypothesis with the smallest possible investment of time and capital, hence, minimum viable product. In this way you are proving demand and learning about customer behavior, while minimizing risk. Once you put your MVP out into the wild, focus on getting users flowing into your product — this is where the seeds of initial startup growth are sown.
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